{"title":"Breast Feeding","description":"","products":[{"product_id":"mam-move-wearable-pump-double","title":"MAM Move Wearable Pump Double","description":"\u003cp\u003eMAM wants to empower mums in their breastfeeding journey, allowing them more time for the things they love. That’s why we’re proud to introduce the MAM Move, our first wearable breast pump.\u003c\/p\u003e\n\u003cp\u003eFor hands-free movement, our modern and discreet design fits perfectly inside your bra, without tubes or wires. Designed for the perfect fit and maximum comfort, the Move’s Soft Silicone funnel is adaptable to 4 different sizes thanks to the 3 different inserts, which come as standard with the pump.\u003c\/p\u003e\n\u003cp\u003eWith 3 different modes and 5 intensity levels per mode, the Move helps you get the most out of your expression. STIMULATION MODE for stimulation of the milk flow, EXPRESSION MODE for efficient expression \u0026amp; SILENT MODE which allows for extra peaceful pumping.\u003c\/p\u003e\n\u003cp\u003eEasy to assemble and simple to clean. Our milk collectors can be self-sterilised in the microwave without the need of a separate steriliser - just add water! The MAM Move for the flexibility every mum needs.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDouble Pump set\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFor hands free movement\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDiscreet design fits perfectly inside your bra\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSoft funnel adaptable to 4 sizes, (as standard) for perfect fit \u0026amp; maximum comfort\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e4 modes (stimulation, expression \u0026amp; silent mode) \u0026amp; 5 different intensity levels\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSilent mode for extra peaceful pumping\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MAM","offers":[{"title":"Default Title","offer_id":58435003613529,"sku":"MAM-FED16","price":253.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/MAM-Move-Wearable-Pump-Double-MAM-FED16-main_list_1.jpg?v=1782828333"},{"product_id":"mam-move-wearable-pump-single","title":"MAM Move Wearable Pump Single","description":"\u003cp\u003eMAM wants to empower mums in their breastfeeding journey, allowing them more time for the things they love. That’s why we’re proud to introduce the MAM Move, our first wearable breast pump.\u003c\/p\u003e\n\u003cp\u003eFor hands-free movement, our modern and discreet design fits perfectly inside your bra, without tubes or wires. Designed for the perfect fit and maximum comfort, the Move’s Soft Silicone funnel is adaptable to 4 different sizes thanks to the 3 different inserts, which come as standard with the pump.\u003c\/p\u003e\n\u003cp\u003eWith 3 different modes and 5 intensity levels per mode, the Move helps you get the most out of your expression. STIMULATION MODE for stimulation of the milk flow, EXPRESSION MODE for efficient expression \u0026amp; SILENT MODE which allows for extra peaceful pumping.\u003c\/p\u003e\n\u003cp\u003eEasy to assemble and simple to clean. Our milk collectors can be self-sterilised in the microwave without the need of a separate steriliser - just add water! The MAM Move for the flexibility every mum needs.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSingle Pump set\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFor hands free movement\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDiscreet design fits perfectly inside your bra\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSoft funnel adaptable to 4 sizes, (as standard) for perfect fit \u0026amp; maximum comfort\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e3 modes (stimulation, expression \u0026amp; silent mode) \u0026amp; 5 different intensity levels\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSilent mode for extra peaceful pumping\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MAM","offers":[{"title":"Default Title","offer_id":58435003810137,"sku":"MAM-FED15","price":147.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/MAM-Move-Wearable-Pump-Single-MAM-FED15-main_list_1.jpg?v=1782828333"},{"product_id":"munchkin-warm-touch-lactation-massager","title":"Munchkin Warm Touch Lactation Massager","description":"\u003cp\u003eBreastfeeding can present challenges, especially with issues like clogged ducts, painful engorgement, and mastitis.\u003c\/p\u003e\n\u003cp\u003eThe Munchkin Warm Touch Lactation Massager is designed specifically for breastfeeding and pumping mothers to provide targeted relief. This effective Lactation massager combines soothing heat and gentle vibrations to help release blockages, alleviate discomfort, and improve milk flow for better letdowns.\u003c\/p\u003e\n\u003cp\u003eMade from soft, high-quality silicone, the compact design fits comfortably in the palm of your hand and is waterproof, making it safe for use in the shower.\u003c\/p\u003e\n\u003cp\u003eUse the full breast massager for overall relief or the soft, tapered end for focused pressure on specific areas. While manual massaging is helpful, this advanced massager provides enhanced comfort and support for milk release, offering a more efficient and relaxing experience for nursing moms.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHEAT MEETS VIBRATION TO BRING ON THE MILK: Combines soothing heat and vibration to promote milk flow and ease discomfort for pumping and breastfeeding moms.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRELIEVES PAINFUL DUCTS \u0026amp; CLOGS: Helps release clogs, reduce engorgement, and improves milk flow.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCUSTOMISABLE INTENSITY: Features an optional heat setting and 3 vibration levels, allowing you to adjust the massager to your comfort needs.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eTARGETED OR GENERAL RELIEF: Use the full massager for softening or the pointed tip for focused pressure on specific areas of discomfort.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCOMPACT \u0026amp; WATERPROOF: Designed to fit in the palm of your hand, perfect for use at home or on the go; includes a carrying case and USB charging cord. EXPLORE\u003c\/li\u003e\n\u003cli\u003eTHE FULL MUNCHKIN BREASTFEEDING RANGE: Discover additional products to enhance your breastfeeding journey, including the Munchkin Flow Nipple Shield+, Silicone Breast Milk Collector and Silicone Breast Pump.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Munchkin","offers":[{"title":"Default Title","offer_id":58435020915033,"sku":"MCK-FED40","price":32.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Munchkin-Warm-Touch-Lactation-Massager-MCK-FED40-main.jpg?v=1782828395"},{"product_id":"munchkin-silicone-breastmilk-collector-cup","title":"Munchkin Silicone Breastmilk Collector Cup","description":"\u003cp\u003eNo more crying over leaked milk! Make the most of every precious drop with Munchkin’s Silicone Breast Milk Collector Cups.\u003c\/p\u003e\n\u003cp\u003eA smart alternative to breast pads, these wearable milk collection cups sit discreetly inside your nursing bra and passively capture every letdown and leak as you tend to everyday life. The flexible, ergonomic design fits most breast sizes and shapes to ensure comfort all day long.\u003c\/p\u003e\n\u003cp\u003eTransferring to the bottle safely is key, so we created these cups with high-quality, food-grade silicone and an easy-seal, easy-pour design. Because we know every breastfeeding journey is different, but every drop counts.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDISCREET, LOW-PROFILE DESIGN FOR ON-THE-GO MUMS: This milk collector sits comfortably and discreetly inside your nursing bra, making it perfect for use at home, at work, or on the go. Its low-profile shape stays hidden under clothing so you can collect let-downs without anyone noticing.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSOFT, FOOD-GRADE SILICONE THAT IS GENTLE ON SKIN: Made from 100% soft, food-grade silicone that’s flexible, lightweight, and comfortable enough to wear for extended periods. It’s also BPA-free and safe for both mom and baby.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePASSIVELY COLLECTS MILK WHILE YOU FEED OR PUMP: Designed to be worn on the opposite breast during nursing or pumping, this collector passively catches let-downs without any active suction so you can save milk you would otherwise lose to nursing pads.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEASY-POUR SPOUT AND STORAGE PLUG INCLUDED: When you are ready to transfer your milk, the built-in spout lets you pour it into a bottle or storage bag with zero mess. The included stopper plug also makes it easy to seal and store milk temporarily in the fridge.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCOLLECTS UP TO 1.5 OZ (45 ML) OF BREAST MILK: Each cup holds up to 1.5 ounces (45 milliliters) of milk,and comes with one silicone collector and one plug perfect for catching those small-but-precious amounts throughout the day. EXPLORE THE FULL\u003c\/li\u003e\n\u003cli\u003eMUNCHKIN BREASTFEEDING RANGE: Discover additional products to enhance your breastfeeding journey, including the Munchkin Flow Nipple Shield+, Silicone Breast Milk Collector and Silicone Breast Pump.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Munchkin","offers":[{"title":"Default Title","offer_id":58435022881113,"sku":"MCK-FED41","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Munchkin-Silicone-Breastmilk-Collector-Cup-MCK-FED41-main.jpg?v=1782828401"},{"product_id":"munchkin-silicone-manual-breast-pump","title":"Munchkin Silicone Manual Breast Pump","description":"\u003cp\u003eLife with a newborn is complicated enough, your breast pump shouldn’t be. Munchkin’s Silicone Breast Pump is here to streamline your pumping routine.\u003c\/p\u003e\n\u003cp\u003eNo extra parts, plugs, or noisy machines; just a portable manual pump that makes expressing milk simpler at home or on the go. Ergonomically designed for comfortable, one-handed suction, it lets you pump anywhere, with ease.\u003c\/p\u003e\n\u003cp\u003eIt holds up to 4 ounces (120ml) of breast milk and comes with a lanyard that hangs from your neck to keep it in place. Whether you’re pumping on the go or just need a break from your bulky electric machine, this manual pump is a game changer for every nursing mum.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGENTLE, NATURAL SUCTION FOR EASY MILK COLLECTION: Whether you're nursing or just feeling full, this manual silicone breast pump helps you catch every drop of let-down from the opposite breast, no power or cords needed. It's perfect for building a freezer stash without the hassle of a full pump session.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e120 ML CAPACITY WITH SECURE SUCTION BASE: Holds up to 120 milliliters of milk and features a strong suction base that sticks to flat surfaces, so it stays upright and helps prevent those heartbreaking spills (because every drop counts!).\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSOFT, FOOD-GRADE SILICONE: Made from 100% soft, food-grade silicone that’s gentle on sensitive skin and completely BPA-free. It’s a simple, safe way to collect milk while nursing.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eINCLUDES LID FOR STORAGE \u0026amp; LANYARD: Comes with a lid so you can pop the milk straight into the fridge after a feed, and a lanyard that keeps the pump around your neck.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eA MUST-HAVE FOR BREASTFEEDING MUMS: Whether you're just starting out or well into your breastfeeding journey, this pump is a quiet little helper that fits right into your routine.\u003c\/li\u003e\n\u003cli\u003eEXPLORE THE FULL MUNCHKIN BREASTFEEDING RANGE: Discover additional products to enhance your breastfeeding journey, including the Munchkin Flow Nipple Shield+, Silicone Breast Milk Collector and the Warm Touch Lactation Massager.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Munchkin","offers":[{"title":"Default Title","offer_id":58435055124825,"sku":"MCK-FED42","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Munchkin-Silicone-Manual-Breast-Pump-MCK-FED42-main.jpg?v=1782828456"},{"product_id":"munchkin-flow-nipple-shield-24mm-kit","title":"Munchkin Flow Nipple Shield 24mm + Kit","description":"\u003cp\u003eSee Your Breastmilk Flow and Nurse Confidently. For the first time in history, you can see your breast milk flow with the Flow Nipple Shield+.\u003c\/p\u003e\n\u003cp\u003eThis groundbreaking design features a patented, see-through channel that lets you visibly monitor your milk flow, giving you the reassurance and peace of mind you deserve while breastfeeding.\u003c\/p\u003e\n\u003cp\u003eCrafted from ultra-soft, 100% food-grade silicone, the Flow Nipple Shield+ mimics natural skin-to-skin contact, providing soothing comfort and protection for sore nipples. Its gentle, BPA-free material ensures a safe and nurturing experience for both you and your baby, allowing you to feel close and connected during each feeding.\u003c\/p\u003e\n\u003cp\u003eThis all-in-one starter kit includes everything you need for a smoother, more comforting feeding routine: Munchkin® Flow Nipple Shield+ (size 20mm) A travel-friendly case that doubles as a steam steriliser, making cleaning quick and easy wherever you go. A cleaning syringe to ensure the built-in channel stays clean and clear.\u003c\/p\u003e\n\u003cp\u003eAvailable in two sizes ( 20mm \/ 24mm) be sure to check your size before ordering to ensure the perfect fit. Clinically tested and HSA\/FSA approved, this kit is designed to give you both confidence and comfort during your breastfeeding journey.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA REVELATION IN LACTATION: See-Through Channel to Watch Milk Flow – The Flow Nipple Shield+ Starter Kit size 24mm features a patented, see-through channel that allows you to see your breast milk flow for the first time ever. This innovative design gives you confidence by visibly showing your milk supply, ensuring that you are meeting your breastfeeding goals.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCOMFORTS SORE NIPPLES: Soft-touch, 100% food-grade silicone soothes sore nipples, ensuring a more comfortable breastfeeding experience.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDURABLE AND LONG-LASTING: The Flow Nipple Shield+ design provides the comfort, warmth, and closeness you and your baby need, making each nursing session more intimate and soothing. Built to last for up to 200 nursing sessions, offering a reliable solution for your breastfeeding needs.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAVAILABLE IN TWO SIZES: Choose from 20mm or 24mm sizes to ensure the perfect fit for your unique needs. Be sure to check your size before ordering your Flow Nipple Shield+\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCONVENIENT STERILISING TRAVEL CASE \u0026amp; CLEANING SYRINGE: Includes a case that doubles as a steam steriliser for easy travel and cleaning, along with a reusable syringe to keep the flow channel clean.\u003c\/li\u003e\n\u003cli\u003eEXPLORE THE FULL MUNCHKIN BREASTFEEDING RANGE: Discover additional products to enhance your breastfeeding journey, including the Munchkin Warm Touch Lactation Massager, Silicone Breast Milk Collector and Silicone Breast Pump.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Munchkin","offers":[{"title":"Default Title","offer_id":58435055157593,"sku":"MCK-FED44","price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Munchkin-Flow-Nipple-Shield-24mm-Kit-MCK-FED44-main.jpg?v=1782828455"},{"product_id":"lansinoh-wearable-single-pump","title":"Lansinoh Wearable Single Pump","description":"\u003cp\u003eFor mums, there never seems to be enough time. Lansinoh’s new Wearable Pump’s sleek shape and quiet sound let you pump whenever, and wherever you need; allowing you to make the most of your milk, and your time. \u003c\/p\u003e\n\u003cp\u003eCompletely hands-free, Lansinoh’s Wearable Pump discreetly fits into your bra, with no tubes or cords, allowing for portable pumping anywhere, with no compromise on hospital-grade suction. Ultra-quiet and lightweight with 1.5 hours of battery life for true hands-free pumping, plus with just 4 dishwasher-safe parts to clean, time is on your side. \u003c\/p\u003e\n\u003cp\u003eThe Lansinoh Wearable Breast Pump comes with everything you need to get started on your hands-free pumping journey, including: 1 x pump hub, 1 x ComfortFit breast cushion (24mm), 1 x breast cushion insert (21mm) 1 x silicone diaphragm, 1 x 180ml collection cup, 1 x valve and 1 x USB charging cable.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRated #1 wearable pump in the US*\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMaximises milk output with 9 hospital-grade suction levels\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e4 pumping models for smarter (not harder) expressing\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEasy- to-use LED display for a quick start \u0026amp; time tracking\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCompletely hands-free \u0026amp; portable with no tubes or cords\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eUltra-quiet \u0026amp; lightweight for discreet pumping anywhere\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 hours of battery life with USB charger for on-the-go power\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLeak-resistant 180ml collection cup\/s with easy-pour spout for decanting\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDishwasher safe \u0026amp; easy to assemble with just 4 parts to clean\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMade without BPA \/ BPS\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIncludes: 1 x pump hub, 1 x ComfortFit breast cushion (24mm), 1 x breast cushion insert (21mm) 1 x silicone diaphragm, 1 x 180ml collection cup, 1 x valve and 1 x USB charging cable.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Lansinoh","offers":[{"title":"Default Title","offer_id":58435057287513,"sku":"LSH-FED13","price":79.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Lansinoh-Wearable-Single-Pump-LSH-FED13-main.jpg?v=1782828458"},{"product_id":"lansinoh-wearable-double-pump","title":"Lansinoh Wearable Double Pump","description":"\u003cp\u003eFor mums, there never seems to be enough time. Lansinoh’s new Wearable Pump’s sleek shape and quiet sound let you pump whenever, and wherever you need; allowing you to make the most of your milk, and your time. \u003c\/p\u003e\n\u003cp\u003eCompletely hands-free, Lansinoh’s Wearable Pump discreetly fits into your bra, with no tubes or cords, allowing for portable pumping anywhere, with no compromise on hospital-grade suction. Ultra-quiet and lightweight with 1.5 hours of battery life for true hands-free pumping, plus with just 4 dishwasher-safe parts to clean, time is on your side. \u003c\/p\u003e\n\u003cp\u003eThe Lansinoh Wearable Breast Pump comes with everything you need to get started on your hands-free pumping journey, including: 2 x pump hubs, 2 x ComfortFit breast cushions (24mm), 2 x breast cushion inserts (21mm) 2 x silicone diaphragms, 2 x 180ml collection cups, 2 x valves and 2 x USB charging cables.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRated #1 wearable pump in the US*\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMaximises milk output with 9 hospital-grade suction levels\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e4 pumping models for smarter (not harder) expressing\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEasy- to-use LED display for a quick start \u0026amp; time tracking\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCompletely hands-free \u0026amp; portable with no tubes or cords\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eUltra-quiet \u0026amp; lightweight for discreet pumping anywhere\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 hours of battery life with USB charger for on-the-go power\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLeak-resistant 180ml collection cup\/s with easy-pour spout for decanting\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDishwasher safe \u0026amp; easy to assemble with just 4 parts to clean\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMade without BPA \/ BPS\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIncludes: 2 x pump hubs, 2 x ComfortFit breast cushions (24mm), 2 x breast cushion inserts (21mm) 2 x silicone diaphragms, 2 x 180ml collection cups, 2 x valves and 2 x USB charging cables.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Lansinoh","offers":[{"title":"Default Title","offer_id":58435064987993,"sku":"LSH-FED14","price":149.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Lansinoh-Wearable-Double-Pump-Single-LSH-FED14-main.jpg?v=1782828478"},{"product_id":"medela-freestyle-hands-free-breast-pump","title":"Medela Freestyle Hands Free Breast Pump","description":"\u003cp data-mce-fragment=\"1\"\u003eThe Freestyle\u003csup data-mce-fragment=\"1\"\u003e™\u003c\/sup\u003e Hands-free is Medela’s smallest and first \u003cstrong data-mce-fragment=\"1\"\u003ewearable hands-free double electric breast pump\u003c\/strong\u003e, designed to maximise milk expression and comfort. allow Mum to carry on with other tasks while expressing. The\u003cstrong data-mce-fragment=\"1\"\u003e compact\u003c\/strong\u003e, pocket-sized pump is a separate unit, allowing the \u003cstrong data-mce-fragment=\"1\"\u003elightweight\u003c\/strong\u003e anatomically shaped collection cups to fit discreetly \u003cstrong data-mce-fragment=\"1\"\u003einside your bra \u003c\/strong\u003efor a superior hands-free pumping experience. Pump anytime, anywhere, hands-free includes discreet. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThe new wearable collection cups are ultra lightweight, with only 3 parts for easy cleaning and are transparent making it easy to align your nipple and see your milk flowing. Use with Medela Family™ app to automatically track your pumping session.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHANDS FREE: Medela Freestyle™ Hands-free gives you the flexibility to pump anytime anywhere. The rechargeable pocket-sized pump and wearable collection cups keep your hands free for multi-tasking.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eANATOMICALLY DESIGNED CUPS: Research-based hands-free collection cups designed to avoid localised compression and maximise milk flow, with a broader lower half to support the underside of the breast and a smooth surface and rim which flares away from the breast.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCOMFORTABLY LIGHTWEIGHT: Ultralight, wearable collection cups, weighing 76g each, are designed to sit discreetly in your bra and mimic the shape of the lactating breast for discretion and comfort.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eONLY 3 PARTS: To clean, dishwasher safe and easy to assemble.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAUTOMATIC TRACKING: Connect with the award-winning Medela Family™ app to plan and track your feeding schedule, and gain exclusive access to virtual milk storage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2-PHASE EXPRESSION® TECHNOLOGY: Freestyle™ Hands-free mimics baby’s natural sucking rhythm – stimulating milk flow at first followed by a slow expression of milk\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFeatures: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMedela\u003cspan\u003e \u003c\/span\u003etakes pumping to a new level with the Freestyle™ Hands-free breast pump.\u003c\/li\u003e\n\u003cli\u003eAnatomically shaped collection cups fit seamlessly in most nursing bras and have been designed to be assembled in only three simple steps. \u003c\/li\u003e\n\u003cli\u003eWearable, ultra-lightweight collection cups are amongst the lightest available (76g each) and designed to fit comfortably and discreetly in your bra\u003c\/li\u003e\n\u003cli\u003eFreestyle™ Hands-free pump combines comfort with portability, helping busy mums to\u003cspan\u003e \u003c\/span\u003emultitask\u003c\/li\u003e\n\u003cli\u003eSeparate pump stays in your pocket instead of weighing on your breast\u003c\/li\u003e\n\u003cli\u003eAnatomically shaped collection cups uniquely designed to maximise milk expression and comfort by reducing compression of breast tissue\u003c\/li\u003e\n\u003cli\u003eEasy to clean and assemble collection cups with just three parts and in only three steps. Dishwasher safe\u003c\/li\u003e\n\u003cli\u003eTransparent design so you can easily align the nipple and check if milk is flowing\u003c\/li\u003e\n\u003cli\u003eBuilt-in,\u003cspan\u003e \u003c\/span\u003eUSB-rechargeable¹ battery for convenient pumping wherever you are\u003c\/li\u003e\n\u003cli\u003eConnectivity to the\u003cspan\u003e \u003c\/span\u003eMedela\u003cspan\u003e \u003c\/span\u003eFamily™ app allows you to create a personalized profile tailored to your needs\u003c\/li\u003e\n\u003cli\u003e2-Phase Expression™ technology mimics baby’s natural sucking rhythm – faster at first to stimulate milk flow, then slower to express milk for efficient and comfortable pumping\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Medela","offers":[{"title":"Default Title","offer_id":58435119448409,"sku":"MDL-FED04","price":299.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Medela-Freestyle-Hands-Free-Breast-Pump-MDL-FED04-main.jpg?v=1782828647"},{"product_id":"medela-silicone-breast-milk-collector","title":"Medela Silicone Breast Milk Collector","description":"\u003cp data-mce-fragment=\"1\" class=\"cmstxt\"\u003eMedela Silicone Breast Milk Collector is a true breast feeding companion and catches excess breast milk from let down while breastfeeding or pumping from the other breast. With its double leak proof design, lanyard and suction base, Medela’s Silicone Breast Milk Collector protects each precious drop of milk from being lost, to ensure your baby receives it all!\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eLightweight and easy to use, simply attach the collector onto your breast while you breastfeed your baby or pump from the other side. Designed with a lid and stopper it gives you double the protection against spills. The secure suction base ensures that the collector doesn’t tip over when placed down. And for a more relaxed, hands-off collection simply put the clip-on lanyard around your neck. Made of soft 100% food-grade silicone and a soft rim for a more comfortable experience. 100% BPA free.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCOMFORTABLE \u0026amp; EASY MILK COLLECTION: Made of soft 100% food-grade silicone for a more comfortable experience. 100% BPA free.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMINIMISE SPILLAGE AND SAVE MILK: Clip on lanyard for a more relaxed, hands off collection whilst allowing feeding at the breast and a suction base to avoid tipping over when placed down. EXTRA SECURE STORAGE: With the leak proof stopper and lid, you have double the protection and security.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePERFECT FOR ON-THE-GO: The Silicone Breast Milk Catcher is a single piece, its lightweight size makes it easy to pack in your bag when out and about.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEASY TO USE AND CLEAN: One-piece construction and an intuitive design makes the Silicone Breast Milk Collector simple to use and keep clean.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFeatures: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBreast milk catcher, collector, milk saver or silicone breast pump does not generate any sucking cycles to actively remove milk from the breast in an effective and efficient manner\u003c\/li\u003e\n\u003cli\u003eDouble leak proof: double the protection with both stopper and lid\u003c\/li\u003e\n\u003cli\u003eClip on lanyard: minimizes accidental spilling and provides peace of mind during use\u003c\/li\u003e\n\u003cli\u003eSecure Suction Base: secures to flat surfaces to avoid tipping over when placed down\u003c\/li\u003e\n\u003cli\u003eComfortable: soft silicone breast shield and body\u003c\/li\u003e\n\u003cli\u003eEasy to use and clean: \u003cu\u003e1-piece\u003c\/u\u003e construction\u003c\/li\u003e\n\u003cli\u003eQuiet and discreet breast milk collector\u003c\/li\u003e\n\u003cli\u003eLight and portable, ideal on the go: take it with you anywhere you go as your breastfeeding companion\u003c\/li\u003e\n\u003cli\u003eSafe for you and baby: All parts that touch breast milk are made without\u003cspan\u003e \u003c\/span\u003eBPA.  Made from 100% food-grade silicone\u003c\/li\u003e\n\u003cli\u003eHolds up to 100 mL \/ 3.4 oz. of breast milk\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Medela","offers":[{"title":"Default Title","offer_id":58435119776089,"sku":"MDL-FED15","price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Medela-Silicone-Breast-Milk-Collector-MDL-FED15-main.jpg?v=1782828648"},{"product_id":"medela-breastmilk-storage-bottles-150ml-3pk","title":"Medela Breastmilk Storage Bottles 150ml 3Pk","description":"\u003cp\u003eOur breast milk bottles are a perfect complement to your breastfeeding experience. Medela’s breast milk bottles are compatible with all our breast pumps, teats and Calma, making it easy to pump, store and feed using the same container. This means not a single drop of your precious breast milk is wasted and you have less washing up to do.\u003c\/p\u003e\n\u003cp\u003eMany mums want to have extra breast milk bottles on hand to meet their growing and changing breast milk supply. Medela breast milk bottles have been designed for the safe, long-term storage of breast milk. You can pump breast milk directly into the baby bottles and store it. You can also feed your baby using the same bottle. The bottles are made from a safe plastic designed to retain the breast milk’s beneficial properties and are ideal for the safe storage of breast milk in the refrigerator or freezer. The colourful ounce and millimetre markers make it easy to measure the exact amount of milk you have expressed. The bottles also feature screw-on lids so that they do not leak when they are stored in the fridge or freezer, or transported when you are travelling.\u003c\/p\u003e\n\u003cp\u003eThe breast milk bottles are dishwasher and microwave safe and are made from BPA free materials.\u003c\/p\u003e\n\u003cp\u003eFeatures: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe Medela Breastmilk Bottles are perfect for extra milk storage\u003c\/li\u003e\n\u003cli\u003eMedela breastmilk bottles are made from safe 100 per cent bisphenol-A free materials for the health of the baby\u003c\/li\u003e\n\u003cli\u003eEasy to use - clear and accurate metric and imperial measurements of milk volume for milk storage\u003c\/li\u003e\n\u003cli\u003eEasy to clean - dishwasher and microwave-safe materials\u003c\/li\u003e\n\u003cli\u003eBPA free\u003c\/li\u003e\n\u003cli\u003eDurable - no cracking and splintering when dropped\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Medela","offers":[{"title":"Default Title","offer_id":58435128623449,"sku":"MDL-FED10","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Medela-Breastmilk-Storage-Bottles-150ml-3Pk-MDL-FED10-main_dcadcb48-a2e9-4ba9-8cb9-209ff844e800.jpg?v=1782828699"},{"product_id":"medela-cooler-bag-with-4-bottles","title":"Medela Cooler Bag with 4 Bottles","description":"\u003cp\u003eMedela’s Cooler Bag is perfect for safely transporting breast milk to and from work and day care while keeping it cool.\u003c\/p\u003e\n\u003cp\u003eMedela’s Cooler Bag is a favourite with mums for keeping breast milk cool on the go. 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Additionally, the incorporated \u003cstrong\u003esecondary spout\u003c\/strong\u003e ensures efficient pouring out, \u003cstrong\u003epreventing spills and cross-contamination\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eOur breast milk storage bags are \u003cstrong\u003edurable\u003c\/strong\u003e, \u003cstrong\u003eself-standing\u003c\/strong\u003e, and have a \u003cstrong\u003ebuilt-in double zipper seal\u003c\/strong\u003e making these storage pouches \u003cstrong\u003eleakproof\u003c\/strong\u003e. They’re perfect for storing breast milk in the fridge or freezer, and the \u003cstrong\u003elarge write-on area\u003c\/strong\u003e helps you track important information.\u003cbr\u003e\u003cstrong\u003e\u003cbr\u003eOne Hand Easy Pour\u003c\/strong\u003e – Effortlessly pour your freshly pumped breast milk in or out with one hand using the innovative wide opening and secondary spout, preventing spills and cross-contamination.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eProtects Breastmilk Nutrients\u003c\/strong\u003e – Our bags feature ultra-thick double layers with a superior oxygen barrier, ensuring 10x better protection for breast milk compared to previous bags. Protect the essential nutrients your baby needs. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAbsolute Leakproof\u003c\/strong\u003e – Enjoy peace of mind with our double-layer design and double zipper providing extra sealing for added protection. \u003cstrong\u003eFlat Freezing \u0026amp; Self Standing\u003c\/strong\u003e – Save space in your freezer with our flat-stacking design, while the self-standing feature makes it convenient for short-term storage in the fridge. Plus, these bags offer double usage, suitable for both short-term and long-term storage needs.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRecyclable \u0026amp; BPA Free\u003c\/strong\u003e – Our bags are made from a single recyclable material and are BPA free, ensuring the safety of your breast milk and the environment.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eEase of Use \u0026amp; Organisation\u003c\/strong\u003e – Ready to use straight out of the box, they are sanitized and convenient for storing or on-the-go use. For storing, easily organise with dedicated areas for labelling the date of filling, ensuring freshness every time.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIncludes 25 storage bags\u003c\/li\u003e\n\u003cli\u003eOne hand Easy Pour\u003c\/li\u003e\n\u003cli\u003eProtects\u003cspan\u003e \u003c\/span\u003eBreastmilk Nutrients\u003c\/li\u003e\n\u003cli\u003eAbsolute\u003cspan\u003e \u003c\/span\u003eLeakproof - no leaks with double zip protection and double walls\u003c\/li\u003e\n\u003cli\u003eNo tearing, splitting or cracking with heat-sealed seams\u003c\/li\u003e\n\u003cli\u003eFlat Freezing \u0026amp; Self Standing\u003c\/li\u003e\n\u003cli\u003eEase of Use \u0026amp; Organisation\u003c\/li\u003e\n\u003cli\u003eRecylable \u0026amp; BPA\u003cspan\u003e \u003c\/span\u003efree\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Medela","offers":[{"title":"Default Title","offer_id":58435128852825,"sku":"MDL-ACC04","price":5.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/1.-Easy-Pour-Breast-Milk-Storage-Bag-Hero.jpg?v=1782828700"},{"product_id":"medela-harmony-essentials-pump-feed-pack","title":"Medela Harmony Essentials Pump \u0026 Feed Pack","description":"\u003cp\u003eOur Harmony essentials kit includes 1 Harmony manual pump with 150 ml bottle, 1 silicone teat with cap, 4 milk storage bags to freeze and store the milk and 4 ultra-thin nursing pads. Everything you need to pump on the go.\u003c\/p\u003e\n\u003cp\u003eLight and discreet: Our new Medela Harmony manual pump can easily fit into your handbag so you can take it almost anywhere and pump.\u003cbr\u003eFlex Technology: our unique flex breast shields mould perfectly to your shape for optimum comfort whilst pumping and gives you more milk per session.\u003cbr\u003e2 phase expression: Our manual breast pump uses 2 Phase expression technology to simulate natural baby sucking behaviour at the mother’s breast one of the only manual breast pumps to offer this.\u003cbr\u003eEase of use: easy to use and clean leaving you with more time to spend with baby\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMedela\u003cspan\u003e \u003c\/span\u003eharmony manual breast pump with\u003cspan\u003e \u003c\/span\u003eproven\u003cspan\u003e \u003c\/span\u003etwo-phase expression technology\u003c\/li\u003e\n\u003cli\u003eTwo-phase pumping rhythm helps express your milk gently and efficiently\u003c\/li\u003e\n\u003cli\u003eIdeal breast pump for occasional pumping mothers\u003c\/li\u003e\n\u003cli\u003eConvenient lightweight pump with fewer parts than other manual pumps\u003c\/li\u003e\n\u003cli\u003eLight and discreet: switch between this pump and a double electric pump or use this pump on its own if you do not pump frequently\u003c\/li\u003e\n\u003cli\u003eElegantly designed and comfortable to use: assembly is intuitive and the pump has an ergonomic twist handle\u003c\/li\u003e\n\u003cli\u003eIndividually wrapped nursing pad for on-the-go convenience\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Medela","offers":[{"title":"Default Title","offer_id":58435128787289,"sku":"MDL-SET01","price":25.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Medela-Harmony-Essentials-Pump-Feed-Pack-MDL-SET01-main_list_1.jpg?v=1782828699"},{"product_id":"medela-ultra-breathable-nursing-pads-60pk","title":"Medela Ultra Breathable Nursing Pads 60Pk","description":"\u003cp\u003eDesigned with mothers in mind, these ultra breathable nursing pads – only 1.6mm thin – absorb 50 times their weight, so you can be dry, comfortable and confident around the clock. They are 20% more breathable than the leading competition, super-soft, and have a leak guard to prevent side leakage.\u003c\/p\u003e\n\u003cp\u003eAlmost 70% of mothers experience leaking breasts in the early weeks after birth. For many mothers, this decreases over time as milk supply and demand is set. Our Ultra breathable Nursing Pads are designed to absorb and lock-in leaked milk that occurs during and between breastfeeding or pumping, to help protect your clothes. Keeping you dry, no matter what – these Ultra-breathable Nursing Pads have been designed with maximum absorbency. They keep you dry and the side leak guard safely contains breast milk for extra security. 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The side leak guard safely contains breast milk for extra security. The triple-layered absorbent core and waterproof back layer help protect your clothes.\u003c\/li\u003e\n\u003cli\u003eUltra-breathable for your comfort – crafted for optimal air circulation and are 20% more breathable than the leading competition.\u003c\/li\u003e\n\u003cli\u003eDiscreet – consider their extra-thin and contoured design, they provide discreteness under clothing.\u003c\/li\u003e\n\u003cli\u003eSecure - they’ve got a wide adhesive strip so they’re reliable, natural-feeling and easy to use.\u003c\/li\u003e\n\u003cli\u003eConvenient, wherever you are – Whether you’re at home or on the go, these disposable nursing pads are portable, lightweight and individually wrapped for maximum hygiene.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Medela","offers":[{"title":"Default Title","offer_id":58435128951129,"sku":"MDL-ACC02","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Medela_UBNP-breathable-arrow_white-background_bd2613fe-d6b9-4c01-8d20-92e3b3b347b4.jpg?v=1782828700"},{"product_id":"medela-quick-clean-micro-steam-bags-5pk","title":"Medela Quick Clean Micro-Steam Bags 5Pk","description":"\u003cp\u003eQuick clean microwave bags are a handy way to sanitise pumping equipment and breastfeeding accessories quickly and safely.  \u003c\/p\u003e\n\u003cp\u003eWith Medela Quick Clean Microwave Bags you can disinfect breastfeeding accessories in around three minutes – it is faster and easier than boiling. This eliminates 99.9% of the most harmful bacteria and germs.\u003c\/p\u003e\n\u003cp\u003eFeatures: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe\u003cspan\u003e \u003c\/span\u003eMedela\u003cspan\u003e \u003c\/span\u003eQuick Clean Micro-Steam sterilizers are ideal for cleaning\u003cspan\u003e \u003c\/span\u003ebreastshields, milk collection bottles, teats, pacifiers and many more microwave-safe plastic products\u003c\/li\u003e\n\u003cli\u003eFast and convenient--cleans and disinfects in about 3 minutes\u003c\/li\u003e\n\u003cli\u003eSafe cleaning--steam cleaning eliminates 99.9% of the most common bacteria and germs\u003c\/li\u003e\n\u003cli\u003eEasy to use--each bag can be used up to 20 times\u003c\/li\u003e\n\u003cli\u003eIdeal for use at home or when out and about\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Medela","offers":[{"title":"Default Title","offer_id":58435128885593,"sku":"MDL-FED13","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Medela-Quick-Clean-Micro-Steam-Bags-5Pk-MDL-FED13-main_51cc7fb1-6666-4cea-b8b0-8ce875290611.jpg?v=1782828700"},{"product_id":"medela-breastmilk-storage-bottles-250ml-2pk","title":"Medela Breastmilk Storage Bottles 250ml 2Pk","description":"\u003cp\u003eOur breast milk bottles are a perfect complement to your breastfeeding experience. Medela’s breast milk bottles are compatible with all our breast pumps, teats and Calma, making it easy to pump, store and feed using the same container. This means not a single drop of your precious breast milk is wasted and you have less washing up to do.\u003c\/p\u003e\n\u003cp\u003eMany mums want to have extra breast milk bottles on hand to meet their growing and changing breast milk supply. Medela breast milk bottles have been designed for the safe, long-term storage of breast milk. You can pump breast milk directly into the baby bottles and store it. You can also feed your baby using the same bottle. The bottles are made from a safe plastic designed to retain the breast milk’s beneficial properties and are ideal for the safe storage of breast milk in the refrigerator or freezer. The colourful ounce and millimetre markers make it easy to measure the exact amount of milk you have expressed. 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Our nipple cream consists of 100% natural wool wax (lanolin) and is ideal for the care of sensitive, sore nipples during breastfeeding. It helps to restore the skin’s natural moisture balance and keeps the skin supple. Purelan is so safe for your baby that it doesn’t need to be removed before breastfeeding. Dermatologically tested, hypoallergenic and free from artificial additives and preservatives.\u003c\/p\u003e\n\u003cp\u003eWhen to use lanolin cream - When you breastfeed, your baby’s frequent sucking can deplete the natural oils in your skin. This can lead to your nipples feeling sensitive, dry and sore – they may even start to crack. This is where Purelan 100 lanolin cream comes in by helping to replenish these oils. And of course, you don’t have to wait until you’re experiencing sore or cracked nipples before using nipple cream – you can apply it as a gentle moisturiser to help the skin on your breasts feel softer and more supple, before or after breastfeeding. You can even use it to soothe itchy or sensitive nipples during pregnancy.\u003c\/p\u003e\n\u003cp\u003eHow to use Purelan 100 - If you are breastfeeding you can apply Purelan 100 lanolin cream straight after a feed. Make sure your hands are clean before expressing a little milk and wiping over your nipple and the areola (the darker skin surrounding your nipple) and allowing them to dry. Then take a pea-sized amount of the lanolin cream and warm and soften it between your fingertips. Gently apply only over your nipple – the large 37 g tube means you can reapply as desired without fear of your supply running out.\u003c\/p\u003e\n\u003cp\u003eIs Purelan safe for baby? - You may be wondering whether you can breastfeed with lanolin cream on – the answer is yes! There’s no need to remove Medela Purelan 100 before your baby latches on as it contains no parabens, artificial additives or preservations, and is fragrance free. You can even use it on your baby’s own skin, if he has any minor dry patches, for example. Lanolin cream can also soothe chapped lips and noses during the cold season! The handy 7 g tube size is ideal for popping into your handbag for easy application when you’re on the go.\u003cbr\u003e\u003cbr\u003ePurelan cares for sensitive, dry, sore and cracked nipples with pure wool wax of medical quality and helps to restore the skin’s natural moisture and moisture balance. An insider tip: use for dry baby skin or for mom’s lips and nose! Purelan consists of 100% natural lanolin, is hypoallergenic and is completely free of artificial additives and preservatives, parabens or fragrances. 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An insider tip: use for dry baby skin or for mom’s lips and nose\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural Protection\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Purelan consists of 100% natural lanolin, is hypoallergenic and is completely free of artificial additives and preservatives, parabens or fragrances. 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We suggest that you mix breastmilk collected with your Lansinoh® Silicone Breast Pump with expressed breastmilk to ensure the maximum nutritional benefits when feeding your little one.\u003c\/p\u003e\n\u003cp\u003eThe Lansinoh Silicone Pump comes complete with a neck strap to ensure that if it is moved, knocked, or nudged by baby, your breastmilk will be safe, plus a secure cap to keep out dust or as a stand for the base.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePerfect for collecting leaking\u003cspan\u003e \u003c\/span\u003ebreastmilk\u003cspan\u003e \u003c\/span\u003ewhile feeding from the other breast\u003c\/li\u003e\n\u003cli\u003eLight and portable – perfect for storing in your bag when away from home\u003c\/li\u003e\n\u003cli\u003eSuitable for all breast sizes\u003c\/li\u003e\n\u003cli\u003eHolds up to 100ml (3.5fl oz) of\u003cspan\u003e \u003c\/span\u003ebreastmilk\u003c\/li\u003e\n\u003cli\u003eSuction base to secure to a smooth surface meaning no more spillages\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Lansinoh","offers":[{"title":"Default Title","offer_id":58435143860569,"sku":"LSH-FED11","price":14.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Lansinoh-Silicone-Breast-Pump-LSH-FED11-main_4cf4d631-fa4e-4f0d-a698-33ab9b63e0ef.jpg?v=1782828766"},{"product_id":"mam-nipple-shields-17mm-2pk","title":"MAM Nipple Shields 17mm 2Pk","description":"\u003cp\u003eThe MAM Nipple Shields offer short-term support during breastfeeding. They make it very easy for babies to drink because they feel so familiar thanks to their silky smooth SkinSoftTM surface and their natural shape.\u003c\/p\u003e\n\u003cp\u003eMAM Nipple Shields are designed to be used when you have sore or cracked nipples; they protect nipples during breastfeeding and allow you to breastfeed for longer. Made from extremely soft, extra-thin, flexible silicone and with a 'breast-like' feel, they are specially shaped to allow your baby to have skin contact with you while breastfeeding. This allows baby to feel and smell you and therefore continue to stimulate your milk supply while suckling. Your baby will easily return to your breast once your nipples are healed.\u003c\/p\u003e\n\u003cp\u003eThe Size 1 Nipple Shields are for small nipples measuring 17mm and are packed in a handy box which acts as a mini steriliser. Just add water and pop in the microwave for 3 minutes to sterilise. A size 2 shield is also available measuring 23mm.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSize 1 Shields for small nipples: 17mm\u003c\/li\u003e\n\u003cli\u003eShields come packed in a self-sterilising travel case\u003c\/li\u003e\n\u003cli\u003eOffers a short term support during breastfeeding\u003c\/li\u003e\n\u003cli\u003eSkinSoftTM\u003cspan\u003e \u003c\/span\u003esurface makes switching between Mum and\u003cspan\u003e \u003c\/span\u003eMAM\u003cspan\u003e \u003c\/span\u003eeasy\u003c\/li\u003e\n\u003cli\u003eSize 2 shields also available, measuring 23mm\u003c\/li\u003e\n\u003cli\u003eIncludes 2 Shields per box\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MAM","offers":[{"title":"Default Title","offer_id":58435144057177,"sku":"MAM-ACC01","price":10.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/BC0311.jpg?v=1782828766"},{"product_id":"mam-nipple-shields-23mm-2pk","title":"MAM Nipple Shields 23mm 2Pk","description":"\u003cp\u003eThe MAM Nipple Shields offer short-term support during breastfeeding. They make it very easy for babies to drink because they feel so familiar thanks to their silky smooth SkinSoftTM surface and their natural shape.\u003c\/p\u003e\n\u003cp\u003eMAM Nipple Shields are designed to be used when you have sore or cracked nipples; they protect nipples during breastfeeding and allow you to breastfeed for longer. They are made from extremely soft, extra-thin, flexible silicone and have a 'breast-like' feel. They are specially shaped to allow your baby to have skin contact with you while breastfeeding which allows baby to feel and smell you and therefore continue to stimulate your milk supply while suckling. Your baby will easily return to your breast once your nipples are healed.\u003c\/p\u003e\n\u003cp\u003eThe Size 2 Nipple Shields are for medium\/large nipples measuring 23mm and are packed in a handy box which acts as a mini steriliser. Just add water and pop in the microwave for 3 minutes to sterilise. Size 1 nipple shields are also available, measuring 17mm.\u003c\/p\u003e\n\u003cp\u003eFeatures: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSize 2 shields for medium\/large nipples: 23mm\u003c\/li\u003e\n\u003cli\u003eShields come packed in a self-sterilising travel case\u003c\/li\u003e\n\u003cli\u003eOffers a short term support during breastfeeding\u003c\/li\u003e\n\u003cli\u003eSkinSoftTM\u003cspan\u003e \u003c\/span\u003esurface makes switching between Mum and\u003cspan\u003e \u003c\/span\u003eMAM\u003cspan\u003e \u003c\/span\u003eeasy\u003c\/li\u003e\n\u003cli\u003eSize 1 shields also available, measuring 17mm\u003c\/li\u003e\n\u003cli\u003eIncludes 2 Shields per box\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MAM","offers":[{"title":"Default Title","offer_id":58435144089945,"sku":"MAM-ACC02","price":10.39,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/BC0301.jpg?v=1782828766"},{"product_id":"lansinoh-plastic-milk-storage-bottles-4pk","title":"Lansinoh Plastic Milk Storage Bottles 4Pk","description":"\u003cp\u003eDesigned to connect easily to all Lansinoh breast pumps, these Breastmilk Storage Bottles are a safe and convenient solution for collecting milk whilst expressing, and easily storing breast milk ready for the next feed. Suitable for storing in the fridge or freezer, these Breastmilk Storage Bottles stay leak-free with the handy sealing disks, enabling freshly pumped milk to be stored safely. \u003c\/p\u003e\n\u003cp\u003ePlus, Lansinoh’s NaturalWave Teats attached directly to the Breastmilk Storage Bottles, allowing you to feed your baby expressed breastmilk directly from the bottle.\u003c\/p\u003e\n\u003cp\u003eSimply screw the bottles onto the bottom of your Lansinoh pump head before expressing. Once you’ve finished, simply replace the pump with the teat and cap, ready for your baby’s next feed. Can be stored in the fridge or freezer and is suitable for dishwasher cleaning.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e4 x\u003cspan\u003e \u003c\/span\u003ebreastmilk storage bottles\u003c\/li\u003e\n\u003cli\u003eSuitable for storage in the fridge or freezer\u003c\/li\u003e\n\u003cli\u003eDishwasher safe for hygienic cleaning\u003c\/li\u003e\n\u003cli\u003eLeak proof sealing disks keeps\u003cspan\u003e \u003c\/span\u003ebreastmilk\u003cspan\u003e \u003c\/span\u003esecure\u003c\/li\u003e\n\u003cli\u003eCompatible with all\u003cspan\u003e \u003c\/span\u003eLansinoh\u003cspan\u003e \u003c\/span\u003eManual and Electric Pumps\u003c\/li\u003e\n\u003cli\u003eFits\u003cspan\u003e \u003c\/span\u003eLansinoh\u003cspan\u003e \u003c\/span\u003eNaturalWave\u003cspan\u003e \u003c\/span\u003eTeats, designed for breastfed babies\u003c\/li\u003e\n\u003cli\u003eCrafted from\u003cspan\u003e \u003c\/span\u003eBPA\u003cspan\u003e \u003c\/span\u003eand BPS free plastic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Lansinoh","offers":[{"title":"Default Title","offer_id":58435144188249,"sku":"LSH-FED03","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Lansinoh-Plastic-Milk-Storage-Bottles-4Pk-LSH-FED03-main_5d8658e5-a270-481b-8368-4aaea9c131df.jpg?v=1782828766"},{"product_id":"lansinoh-milk-storage-bags-25pk","title":"Lansinoh Milk Storage Bags 25Pk","description":"\u003cp\u003eLansinoh’s award-winning Breastmilk Storage Bags are perfect for parents looking to store a bank of breastmilk in the fridge or freezer, without taking up too much space. Leakproof, even when laid flat, these handy bags can store frozen breastmilk for up to 6 months and can be pumped directly into with any Lansinoh Breast Pump, saving time and preventing any messy milk transfers of spills.\u003c\/p\u003e\n\u003cp\u003eMade from food-safe polyethylene, these freezer bags for breastmilk are tough and flexible, so they won't leak, even when laid flat. Each milk storage bag comes complete with a hygienic, tamper-evident, and secure tear-away top to ensure no toxins reach the breastmilk. Plus, the write-on tab makes it easy to keep track of how long the breastmilk has been stored, by noting down the date.\u003c\/p\u003e\n\u003cp\u003eSimply tear the perforated seal and either pour your breastmilk into the bag or pump directly using a Lansinoh breast pump. Gently squeeze out any air before sealing the top of the bag and write the date and amount expressed on the top tab. This can then be stored in the fridge for up to 6 days or in the freezer for up to 6 months, either laid flat or upright.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e25 X\u003cspan\u003e \u003c\/span\u003eBreastmilk\u003cspan\u003e \u003c\/span\u003eStorage Bags\u003c\/li\u003e\n\u003cli\u003ePerfect for storing in the fridge or freezer, upright or laid down with no risk of leaks\u003c\/li\u003e\n\u003cli\u003ePre-sterilised and crafted from food-safe polyethylene with a hygienic, tamper-evident, and secure tear-away top\u003c\/li\u003e\n\u003cli\u003eEach bag holds up to 6floz\/180ml of\u003cspan\u003e \u003c\/span\u003ebreastmilk\u003c\/li\u003e\n\u003cli\u003eAttach and pump directly into bag with any\u003cspan\u003e \u003c\/span\u003eLansinoh\u003cspan\u003e \u003c\/span\u003epumps\u003c\/li\u003e\n\u003cli\u003eWrite-on tab to keep track of how long the\u003cspan\u003e \u003c\/span\u003ebreastmilk\u003cspan\u003e \u003c\/span\u003ehas been stored\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Lansinoh","offers":[{"title":"Default Title","offer_id":58435144286553,"sku":"LSH-HYG06","price":5.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Lansinoh-Milk-Storage-Bags-25Pk-LSH-HYG06-main_21b9597f-675c-47ff-accf-80cfb987bed7.jpg?v=1782828766"},{"product_id":"lansinoh-2-in-1-double-electric-breast-pump","title":"Lansinoh 2 in 1 Double Electric Breast Pump","description":"\u003cp\u003eLansinoh’s 2-in-1 Double Electric Breast Pump is the very best option for mums who want comfort, flexibility, and efficiency when it comes to expressing breastmilk - without compromising on suction levels. With a lightweight design that can be used as a single or double pump, you can comfortably pump, plugged in or use with batteries for expressing away from home.\u003c\/p\u003e\n\u003cp\u003eThis hospital grade electric double breast pump has two separate phases which simulate your baby’s natural suction pattern. The ‘let down’ phase delivers rapid suction that initiates milk flow, while the ‘expression’ phase offers slower and deeper suction. Plus, you can tailor the pumping style to suit your own needs with three different effective pumping styles to choose from.\u003c\/p\u003e\n\u003cp\u003eThe Lansinoh 2in1 Double Electric Breast Pump comes with everything you need to get started on your expressing journey, including the pump base unit, 4 Comfort Fit breast cushions, 4 valves, 2 feeding bottles, 1 NaturalWave® slow flow teat, UK 3 pin plug and AC power adapter.\u003c\/p\u003e\n\u003cp\u003eFeatures: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHospital grade performance with 3 pumping styles and 8 suction levels\u003c\/li\u003e\n\u003cli\u003eCan be used as a single or double pump\u003c\/li\u003e\n\u003cli\u003eSuper quiet for discreet pumping\u003c\/li\u003e\n\u003cli\u003eIncludes 2 phases: ‘Let down’ to initiate and stimulate milk flow and ‘Expression’ to maximise milk flow\u003c\/li\u003e\n\u003cli\u003ePlug in when you are at home, or use it with batteries on the go\u003c\/li\u003e\n\u003cli\u003eSpecial closed system prevents\u003cspan\u003e \u003c\/span\u003ebreastmilk\u003cspan\u003e \u003c\/span\u003eentering tubing, optimising suction levels and making cleaning easy\u003c\/li\u003e\n\u003cli\u003eBack-lit\u003cspan\u003e \u003c\/span\u003eLCD\u003cspan\u003e \u003c\/span\u003edisplay allows you to express in low light conditions\u003c\/li\u003e\n\u003cli\u003eSupplied with bottle and teat so you can feed baby straight away, or seal with a disk to store in the fridge or freezer\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Lansinoh","offers":[{"title":"Default Title","offer_id":58435144384857,"sku":"LSH-FED02","price":169.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Lansinoh-2-in-1-Double-Electric-Breast-Pump-LSH-FED02-main_976a96ae-3729-4630-b909-a84bcb899db2.jpg?v=1782828766"},{"product_id":"mam-storage-solution-5pk","title":"MAM Storage Solution 5Pk","description":"\u003cp\u003eBreast milk is valuable, making secure and correct storage very important. With the leak-proof MAM Storage Solution, breast milk and baby food can be safely stored in the fridge or freezer, and thanks to the clever lid design they can now be stacked securely on each other.\u003c\/p\u003e\n\u003cp\u003eMums can express directly into the MAM Storage pots by attaching them to the bottom of their pump with no other attachments necessary. MAM Milk Storage Pots are microwave safe and can also be used with a bottle warmer. Thinking more green, the pots can be re-used and sterilised as often as necessary. The screw lid tightly seals the cup, so that not a drop is lost – ideal for on the go.\u003c\/p\u003e\n\u003cp\u003eThe full level mark makes accurate measuring possible, and thanks to the washable labelling area, the new supply can always be clearly marked. This makes correct storage easy - so mums and babies feel safe.\u003c\/p\u003e\n\u003cp\u003eFeatures: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCan be cleaned and sterilised as often as you want\u003c\/li\u003e\n\u003cli\u003eIdeal for storage in the fridge or freezer\u003c\/li\u003e\n\u003cli\u003eSecure lid sealing, ideal for transporting milk\u003c\/li\u003e\n\u003cli\u003eWashable labelling area to correctly date mark expressed milk\u003c\/li\u003e\n\u003cli\u003e5 pots in a pack\u003c\/li\u003e\n\u003cli\u003eCompatible with\u003cspan\u003e \u003c\/span\u003eMAM\u003cspan\u003e \u003c\/span\u003eBreast Pumps and Easy Start Bottles\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MAM","offers":[{"title":"Default Title","offer_id":58435144548697,"sku":"MAM-ACC05","price":12.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/MAM-Storage-Solution-5Pk-MAM-ACC05-main_57e8f2fc-d277-49b4-8b08-cd746f927d17.jpg?v=1782828766"},{"product_id":"lansinoh-thera-pearl-3-in-1-hot-or-cold-breast-therapy-pads-2pk","title":"Lansinoh Thera°Pearl 3-in-1 Hot or Cold Breast Therapy Pads 2Pk","description":"\u003cp\u003eThese innovative Thera°Pearl 3-in-1 Breast Therapy pads have been uniquely designed to be used hot or cold to give advanced relief for common conditions associated with breastfeeding, including engorgement, plugged ducts and mastitis. Also suitable for use alongside Lansinoh breast pumps, the reusable warm or cold breast packs can help encourage let down and promote a faster milk flow.\u003c\/p\u003e\n\u003cp\u003eThera°Pearl 3-in-1 Breast Therapy pads can be heated in the microwave for a maximum of 15 seconds or in a hot (but not boiling) water bath to provide relief for plugged ducts and mastitis. The heat encourages milk flow which means less time pumping the breast. To use alongside a breast pump, just heat the pack as usual then wrap it around the outside of the pump’s funnel, securing it with the fastener.\u003c\/p\u003e\n\u003cp\u003eAlternatively, you can put the packs in the freezer for a couple of hours to cool, then place them into the cover provided to relieve pain and swelling caused by engorgement. The unique design means that the pack is flexible, even when it is frozen. \u003cbr\u003eIt is recommended that Thera°Pearl 3-in-1 Breast Therapy pad is applied for 20 minutes at a time, as per medical advice. Once used, it can be cleaned with a mild soap, detergent or alcohol.\u003c\/p\u003e\n\u003cp\u003eCAUTION: For external use only. Use only as directed. Always test pack temperature prior to application. Prolonged application may cause injury, including burns. Do not use on infants. Do not use if you have poor circulation. Do not use heat therapy on stitches or an open wound. Do not fall asleep using pack. Keep out of reach of children. For extreme, prolonged or chronic pain, contact your physician. Heating beyond suggested time may damage or destroy pack. Do not puncture pack and\/or ingest contents.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIncludes 2 reusable treatment packs and 2 soft, washable fabric covers\u003c\/li\u003e\n\u003cli\u003eDesigned to relieve discomfort caused by conditions associated with breastfeeding\u003c\/li\u003e\n\u003cli\u003ePlace in the freezer and use cold to help relieve pain and swelling due to engorgement\u003c\/li\u003e\n\u003cli\u003eHeat in the microwave and use warm for relief from plugged ducts and mastitis and to encourage let down and reduce time spent pumping\u003c\/li\u003e\n\u003cli\u003eFlexible and reusable, Thera°Pearl’s 3-in-1 Breast Therapy pads have soft covers that slip comfortably inside your bra\u003c\/li\u003e\n\u003cli\u003eBPA, BPS and latex free\u003c\/li\u003e\n\u003cli\u003eFlexible, even when frozen, and ergonomically shaped for a comfortable fit\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Lansinoh","offers":[{"title":"Default Title","offer_id":58435144941913,"sku":"LSH-ACC01","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/2_fb42efef-5743-46c9-aca8-e13c6d1c4816.jpg?v=1782828768"},{"product_id":"lansinoh-contact-nipple-shields-24mm-2pk","title":"Lansinoh Contact Nipple Shields 24mm 2Pk","description":"\u003cp\u003eIf you’re experiencing latching challenges with your newborn, the Lansinoh® Contact Nipple Shields are effective tools to help address short-term latch-on issues related to nursing a premature, small, or ill infant. Our ultra-thin nipple shields also help if you have flat or inverted nipples, or an overactive let-down, and babies who may have tongue and\/or lip tie until they can be resolved.\u003c\/p\u003e\n\u003cp\u003eBefore using a nipple shield, please speak to a breastfeeding expert to properly address the underlying issue of why a nipple shield is needed. For best results, soak the nipple shield in clean hot water for 1-2 minutes prior to application – this makes them more pliable for a better fit. Apply a small amount of HPA Lanolin Nipple Cream to the rim of the shield to help keep it in place. Partially turn the nipple shield inside out by bringing the long edges towards the nipple. Bring the shield towards your breast, lining your nipple up with the opening. Push the rim of the shield toward your breast turning it right side out and enclosing as much of our nipple as possible into the opening. Feed as normal.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIncludes 2 ultra-thin nipple shields and a protective case\u003c\/li\u003e\n\u003cli\u003eComes in a pair in 24mm\u003c\/li\u003e\n\u003cli\u003eProtective case provides for hygienic and convenient storage\u003c\/li\u003e\n\u003cli\u003eSpecial cut out design to maximise skin-to-skin contact\u003c\/li\u003e\n\u003cli\u003eUltra-thin, super soft, flexible, and 100% silicone\u003c\/li\u003e\n\u003cli\u003eBPA\u003cspan\u003e \u003c\/span\u003eand BPS Free\u003c\/li\u003e\n\u003cli\u003eAll nipple shields should be used under the advisement of a breastfeeding professional\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Lansinoh","offers":[{"title":"Default Title","offer_id":58435145040217,"sku":"LSH-ACC02","price":9.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/3638\/5369\/files\/Lansinoh-Contact-Nipple-Shields-24mm-2Pk-LSH-ACC02-main_1f8ce253-2af3-4cfa-b8db-dd269ee0a4e5.jpg?v=1782828768"},{"product_id":"lansinoh-contact-nipple-shields-20mm-2pk","title":"Lansinoh Contact Nipple Shields 20mm 2Pk","description":"\u003cp\u003eIf you’re experiencing latching challenges with your newborn, the Lansinoh® Contact Nipple Shields are effective tools to help address short-term latch-on issues related to nursing a premature, small, or ill infant. Our ultra-thin nipple shields also help if you have flat or inverted nipples, or an overactive let-down, and babies who may have tongue and\/or lip tie until they can be resolved.\u003c\/p\u003e\n\u003cp\u003eBefore using a nipple shield, please speak to a breastfeeding expert to properly address the underlying issue of why a nipple shield is needed. For best results, soak the nipple shield in clean hot water for 1-2 minutes prior to application – this makes them more pliable for a better fit. Apply a small amount of HPA Lanolin Nipple Cream to the rim of the shield to help keep it in place. Partially turn the nipple shield inside out by bringing the long edges towards the nipple. Bring the shield towards your breast, lining your nipple up with the opening. Push the rim of the shield toward your breast turning it right side out and enclosing as much of our nipple as possible into the opening. 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